Welcome to the St. Louis PCC Website

Monday, 24 August 2009 09:21 |

DIRECT MAIL USE INCREASING DESPITE COMPETITION, STUDY SAYS

DELIVERING VALUE TO BUDGET-CONSCIOUS CONSUMERS

A new study conducted by The Media Audit reveals that the percent of adults who are considered heavy direct mail users has been slowly growing over the past three years, despite dramatic increases in online advertising expenditures such as e-mail marketing, website banners and search.

According to the report, 18 percent of adults are considered heavy direct mail users, compared to 17.8 percent in 2007 and 17 percent in 2006. The Media Audit defines heavy users as having read three-fourths or more of direct mail received in the typical week. Among all U.S. adults, only 27.3 percent do not read any direct mail received in a typical week.

The results may be an indication that today’s budget conscious consumer still finds value in the medium. More than $50 billion was spent on direct mail advertising in 2008.

Among heavy direct mail users, 63 percent are female, while 37 percent are male, with an average household income of $59,232. Fifty-five percent are between the ages of 25 and 54. Also, heavy direct mail users are more likely than the average adult to be spending money on home remodeling, consumer electronics and new furniture.

According to the study, one in five heavy direct mail users plan to remodel their home in the next 12 months, a figure that is 18 percent higher than the national average. Further, heavy direct mail users are 20 percent more likely to be buying new furniture and 21 percent more likely to be buying a major household appliance in the next 12 months.

Reprinted with permission from The Media Audit at http://www.themediaaudit.com.

PCC Insider July 2009

Tuesday, 21 July 2009 07:44 |

EXPANDED ELIGIBILITY

CHANGES TO SATURATION MAIL VOLUME INCENTIVE PROGRAM

Saturation mail offers mailers a low-cost alternative to targeting advertising messages geographically in local markets. To help mailers grow their business by providing an affordable mailing option and to encourage volume growth, the Postal Service created an incentive program for mailers who increase their saturation Standard Mail letters or flats volume between May 11, 2009, to May 10, 2010.

In response to customer requests, the Postal Service will expand the eligibility criteria for the Saturation Mail Volume Incentive Program. Initially, mailers had to pay postage through a permit imprint advance deposit account, which had to be established at a postal facility having PostalOne! capability. The expanded eligibility criteria will allow mailers to participate in the program with mailings paid for by the authorized use of precanceled stamps, meter imprints or permit imprints. Mailers also will be eligible to participate in the program through non-PostalOne! locations provided they are the owner of at least one permit imprint advance deposit account at a postal location with PostalOne! capability.

St. Louis USPS Postal News

Wednesday, 24 June 2009 09:09 |

Most St. Louis Post Offices To Close at noon on July 3rd

Noon set as day’s final mail collection

ST LOUIS — Most St. Louis Post Office retail counters in the Gateway District of the U.S. Postal Service will close at noon on Friday, July 3, 2009 to enable retail employees to spend more time with their families. Noon will be last collection for mail deposited in blue collection boxes that day. All collection points that have a regularly scheduled collection time prior to 12:00 PM (noon) on Friday July 3rd will be collected as scheduled. Regular mail delivery for July 3 will be unaffected by the change.

“As many businesses close early on July 3rd said Postmaster Robert A. Cavinder, “the number of customers visiting our lobbies greatly diminishes. We view this as an opportunity to give retail employees more time with their families by closing retail operations in most of our locations early on July 3rd."

July 3 - All offices in St. Louis will close at noon except for the Postal Stores located at the Crestwood, Galleria and South County Malls. These postal stores will close at 3 p.m. The downtown St. Louis Main Post Office on Market Street will close at 5 p.m.

July 4 - All offices closed, No Caller Service.

July 5 – The Postal Stores at the Crestwood, Galleria and South County Malls are open from 1 p.m. – 4 p.m.

Commercial customers are asked to check with their Bulk Mail Acceptance Unit for July 3rd hours of operation. To obtain the phone number of a specific Post Office, customers may call 1-800-ASK-USPS.

Post Office retail counters will be closed on Saturday, July 4, 2009 (Independence Day -- a federal holiday) and there will be no mail delivery.

Post Offices retail counters will resume regularly scheduled hours on operation on Monday, July 6.

For more information about this release, please contact Valerie Hughes at the St. Louis USPS 314-436-4197.

St. Louis PCC Events

Thursday, 18 June 2009 13:50 | Written by Greg Polk |

The St. Louis PCC hosts events throughout the year for members and the general mailing community at large. The events range from completely social and networking opportunities such as golf outings twice a year to educational opportunities such as local PCC Conferences that include classes, vendor booths, speakers and networking with industry peers.

The St. Louis PCC is one of the most active local PCC's in the U.S. and in fact, was named "PCC of the Year" for 2007 because of it's commitment to education and reaching out to the mailing community.

Please join us at one of the events below:

Please send us an email at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call one of our PCC Board Members for more information.

Thank you! - St. Louis PCC Executive Board

Last Updated (Thursday, 18 June 2009 20:24)

More Articles...

ST. LOUIS PCC